Announcing Two New Featured Sessions for SXSW EDU 2024

We are thrilled to announce two new Featured Sessions, completing the Featured lineup for SXSW EDU 2024!

Get ready to unlock your creativity in a session with award-winning artist and advocate for art democratization, Yiying Lu. Discover her journey with colors and typography — and learn how she turned her passion into a business.

Plus, up your media literacy skills and learn how to navigate the ever-changing digital landscape and the miscommunication that often follows with a panel of industry experts including Akoto Ofori-Atta, Erin Gieger Smith, Shaniqua McClendon, and Tara McGowan.

Furthermore, please join us in welcoming two additional speakers to the recently announced Featured Session, Centering Blackness: Educate... Inform & Innovate!. Jana Duckett, Assistant Professor at the Morgan State University School Of Global Journalism & Communication, and Danielle N. Gray-Singh, Professor of Biological Sciences at Clark Atlanta University will bring important perspectives for a well-rounded conversation joining Julieanna Richardson, Founder & President of The HistoryMakers.

Dive in and save these sessions to your schedule:

Bridging the World with Creativity Through Colors & Typography

Yiying Lu, recognized among the "Fast Company Most Creative People in Business," shares her 15 years of creative journey in leveraging Colors & Typography for a global impact. Explore the genesis of the iconic "Twitter Fail Whale" that catapulted her Silicon Valley career and inspired tech companies worldwide. Discover the TEDx Talk-worthy journey of her passion project, crafting Dumpling 🥟 and Boba Tea 🧋 emojis. Learn how she overcame challenges, leading Disney's localized campaign, recruiting 100,000 in China, and localizing a global VC brand in India & Korea. Uncover her transformation of passion into education and business through collaboration on World Emoji Day with NTT, championing diversity, inclusion, and equity through the universal language of emojis.

Yiying Lu, Founder & Creative Director, YIYING LU

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Fact or Fiction? Media Literacy in the Digital Age

With another presidential election looming around the corner and political chatter as fractured as ever, how can everyday media consumers (with probably way too much Twitter screen time) discern fact from fiction? In a media landscape where facts are fake and human rights seem to be up for debate, learn media literacy techniques and countermeasures from industry experts and how to employ them in your own community.

Akoto Ofori-Atta, Co-Founder & Chief Audience Officer, Capital B
Erin Gieger Smith, Reporter & Author
Tara McGowan, Founder & Publisher, Courier
Shaniqua McClendon, VP of Politics, Crooked Media

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Don’t Miss Out On SXSW EDU 2024

Register and book your hotel today to break new ground in education through compelling sessions, in-depth workshops, mentorship, film screenings, trailblazing competitions, a dynamic expo, networking opportunities, and so much more at SXSW EDU from March 4-7, 2024.

Be the first to know of any information leading up to the event through Twitter, LinkedIn, Instagram, Facebook, TikTok, Threads, and our newsletter.

SXSW EDU Featured speaker photos courtesy of the speakers. Yiying Lu photo by Luky Chen.

By Auva Saghafi