SOCIAL MEDIA & MARKETING TOOLKIT

 

Build buzz with our Social Media Toolkit and spread the word about your participation at the 2024 SXSW EDU Conference & Festival. Use these resources and tips to help promote your involvement, reach your ideal online audience, and share updates with your community in preparation for the event.

Follow SXSW EDU on Twitter, Facebook, LinkedIn, Instagram, and TikTok, and sign up for the SXSW EDU Newsletter to stay up-to-date on all things leading up to March.

Stay tuned for additional SXSW EDU 2024 resources.

Attendees

Tell the world that you're attending SXSW EDU with the images below for social media, website, blog, or email campaign.

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Suggested Copy

“I’m going to #SXSWEDU 2024! Catch me at [session/event title], [session/event title], and [session/event title]. See you soon Austin."

“I’m heading to Austin, TX March 4-7 for #SXSWEDU 2024! If you’re heading to the event, be sure to add me on EDU Social so we can connect.”

Speakers

Share your excitement and celebrate your session at SXSW EDU with the images below for social media, website, blog, or email campaign.

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Download for: Twitter | Facebook | Instagram | Instagram Story

Suggested Copy

“Heading to #SXSWEDU 2024? Be sure to check out my session [session title] where we/I will be discussing [topic], [topic], and [topic]!”

“My session was accepted for #SXSWEDU 2024! Save [session title] to your SXSW EDU schedule, so you don’t miss it! [schedule link]”

Mentors

Celebrate your selection as a mentor and encourage attendees to save your mentor session in their schedule with the images below.

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Suggested Copy

“Turn your career dreams into a reality! Schedule a mentor/roundtable session with me at #SXSWEDU, and we can discuss the next steps to help you grow in your career.”

“I’ve been selected as a #SXSWEDU mentor! As a(n) [job title / area of focus], I look forward to sharing my knowledge and supporting your career goals. Book a mentor/roundtable session with me today: [schedule link]”

Exhibitors

Home of educational organizations, innovative industry leaders, and emerging startups from all over the world, maximize your experience and promote your participation in the SXSW EDU Expo.

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Suggested Copy

“Looking for the latest in education technology? Head to booth ## at the #SXSWEDU Expo!”

“[company name] will be at the #SXSWEDU Expo! Come chat with us and learn all about [topic] at booth ##.”

Advisory Board Members

Are you a member of the SXSW EDU 2023 Advisory Board? Share your participation with your network on social media, your website, blog, or email.

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Suggested Copy

“As a #SXSWEDU 2024 Advisory Board member, I am excited to help shape the program by reviewing this year's many insightful PanelPicker proposals.”

Tips For Promoting

Make your marketing stand out with these tips:

  • Use the hashtag #SXSWEDU to boost your post visibility.
  • Add a call to action, such as "Keep an eye out for the official #SXSWEDU schedule to mark your calendars with the date and time of our session!"
  • Share what attendees will gain by attending your session or visiting your booth in the expo.
  • Share how your participation plays an important role at SXSW EDU. For example: "As an Advisory Board member, I had the opportunity to evaluate session proposals for #SXSWEDU 2024."

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