Westwood High Schooler, Aarushi Machavarapu, Wins SXSW EDU Student Startup Competition with ‘Threading Twine’

Westwood High Schooler, Aarushi Machavarapu

Student startup, Threading Twine, took home top honors today as the winner of the third annual SXSW EDU Student Startup competition in the Learning Expo.

The fourth annual Student Startup competition welcomed Austin area high school students today to pitch their business ideas to a panel of judges and live audience. Five student teams presented and Aarushi Machavarapu’s startup, Threading Twine, took first place.

About the Startup

Threading Twine
Westwood High School
Threading Twine is a social impact media company that empowers youth by giving them the opportunity to express themselves on personal experiences and social issues. The platform regularly publishes curated multimedia content online with an aim to educate and connect passionate youth together by hosting webinars which feature guest speakers on selected topics.

Westwood High Schooler Aarushi Machavarapu, photo by Amanda Stronza.


Jessica MacCall

SXSW EDU Sr Digital Media Manager

As part of the SXSW EDU marketing team, I am passionate about connecting people to ideas of impact. I earned a bachelor's degree in Mass Communications–Electronic Media and Photography from Texas State University and am currently pursuing an MBA from Western Governors University.

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